Tourism Development Strategies (TDS)

Our international Master's programme in Tourism Development Strategies (TDS) is a degree course in business studies with a specialisation in tourism. The name of the programme is directly related to our profile: the components "strategy" and "development" are combined in a unique manner for tourism and management. The title of the degree course reflects the international character of the programme. The programme is held in English. TDS in a nutshell: international, strategic, individual Students will acquire and further develop e.g. the following skills: Expertise in tourism, business administration and management Analysis and interpretation of tourism markets and their environments Prediction and utilisation of trends Product development and development of new tourism regions Sustainable destination development/ destination management Ability to think and act strategically Using creativity and innovations as competitive factors Dealing with change and communication skills Real-life projects Self-learning competence Our Master's programme is tailor-made for every graduate of business studies, as we offer two-semester, three-semester and four-semester courses. Students on all degree paths finish the programme by completing the Master's thesis and colloquium. Depending on their undergraduate degrees, the thesis and colloquium will be completed in the second, third, or fourth semester. Career Profile – fit for the national and international job market Thanks to the programme's focus on strategy and development as well as its general orientation, our graduates can aim to attain positions in the fields of tourism planning, business development, and other fields of strategic planning and management. We enable our graduates to interpret chances, trends and developments and to use these insights to develop operative and strategic tourism solutions. At the same time, our strategic orientation makes it possible to adapt the skills they have gained for other business sectors and extend the pool of potential employers. The areas in which our graduates have found jobs reflect the broad scope of career opportunities in tourism and management: Managerial positions in areas related to general business administration Managerial positions in the field of destination management (destination management organisations, tourism boards and institutions) Tourism-specific managerial positions in various tourism companies (product management, marketing, etc.) Positions in the field of tourism/consulting Positions in academia and research Positions in PR and event management The positions our graduates have occupied and the companies they work at reflect the wide range of career opportunities you will gain with a TDS Master's degree.