MBA International Business
Westsächsische Hochschule Zwickau
Program Overview
Module One – "Corporate Social Responsibility": sustainable management (economising); economic, ecological and social sustainability; corporate governance; philosophy and institutions, regulations and codes, transparency and audit, evaluation and sanction; social responsibility of companies, industrial labour relations; corporate responsibility and sustainability, corporate responsibility and governance, corporate citizenship Module Two – "Strategic Management": basics of strategic management of competences as a port of the strategic management research (terminology, basic approaches, basic patterns of argumentation); strategic management of competences in the area of conflict between stringent theory and eclecticism; levels of competences and their meaning according to the approach of competences (individual, organisational levels of explanation and constitution); methods and instruments to identify, to develop and to use competences on different levels (process-related point of view) Module Three – "Leadership": motivation of employees, leading of employees, working in a team; communication/interaction, negotiation, conflict management; self-management, self-development and creativity, planning skills, time management and stress management; techniques of presentation and moderation, rhetorical competence Module Four – "Operations Management": operations strategies, operations management, operations design; quality management Module Five – "Accounting/Controlling": basics of globalisation and international accounting; instruments of accounting and basics of accounting; terms of controlling, aims and functions of international controlling Module Six – "Intercultural Management": intra- and intercultural communication; communication in transnational companies, with suppliers and customers and in international contexts, intercultural conflict management; development of intercultural capacities, individualism and collectivism, selected cultures; negotiating in intercultural contexts, talks with foreign colleagues; negotiating with business partners; contacting public authorities Module Seven – "Finance": global capital markets, international finance systems, international finance markets; international finance management, innovative financing instruments, operative finance management; financial engineering, investment financing, portfolio investments; export risk management, hedging of political risks, foreign trade financing, foreign exchange-rate risks, hedging of other economical risks Module Eight – "Business Information": basics of data, information and knowledge, information and communication systems of enterprises; modelling of enterprises; economic standard software systems, ERP, SCM, CRM, OLAP Module Nine – "International Marketing": market analysis and customer behaviour, analysis of the marketing environment, consumer behaviour and market research, market segmentation; implementation and controlling of marketing activities, marketing and strategic overall planning, planning, implementation and controlling of marketing strategies, design of marketing structures and processes; marketing mix in multinational contexts; product, communication, distribution policy and contracting policy
EURFinancials
Financials
INFOIntakes and Duration
Intakes and Duration
Intake Season
Winter (October)
Duration
4 semesters
COCareer Outcomes
Career Outcomes
You can always explore various career paths after completing this program. The listed options are some of the most popular among graduates.
EURSalary Outlook
Salary Outlook
Typical range
€60,000 – €100,000 per year
Fresher, mid-level, and experienced ranges are linked to external sources so they stay auditable for applicants.
LANGLanguage & Exams
Language & Exams
Teaching Language
German English
English language: level B2 German language: TestDaF (with two parts at least level 3 – written/oral expression – and two parts at least level 4 – listening/reading comprehension) or Goethe certificate C1
REQRequirements
Requirements
Academic Admission
Bachelor's degree Qualified professional experience (experience of minimum one year is desired)
APS Certificate
An APS certificate is required for applicants who have completed their qualifying education in India, China, or Vietnam.
IELTS Score
Not specified
Application Deadline
Application deadlines are subject to changes. Please refer to the above university course link for the most accurate information.
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