Digital Business Strategy MA

In the Digital Business Strategy MA programme, you will learn to steer change processes in established companies or how to bring new momentum to an industry through start-ups. Inspiring positions await you in corporate strategy as well as international project and process management, online marketing and customer relationship management, management consulting or Industry 4.0. It is a two-year full-time programme organised in six trimesters. The curriculum combines academic expertise with practical relevance, and furthermore, accadis Hochschule puts great emphasis on leadership and communication skills. PROGRAMME CONTENT Core Modules: Applied Global Strategy Contemporary Internet Marketing Applied Global Finance Risk Management Programme Specific Modules : Digital Transformation Digitalisation and Society Change Management and Intrapreneurship Coding (elective) International project-based studies or semester abroad Real-life consulting case Master's thesis Leadership Skills: Human Resources Management Communication and Academic Skills Presentation and Rhetoric Skills Business Ethics Social Competence Cultural Awareness International Leadership Language Skills: The language of delivery in the accadis Master's degree programmes is English, and our students improve their English proficiency level during their studies, as strong language skills are a fundamental competency in order to thrive in an international business context. German language skills at min. B1 level are essential to be successful in the application process for an internship and have a competitive advantage in the German job market after graduation. We strongly recommend that candidates complete courses in their home country before moving to Germany. PROGRAMME CHARACTERISTICS International Focus : Global network with established partnerships with universities and corporations Semester abroad options International student body Practical Orientation : Experienced faculty with global business expertise Management concepts integrated into the curriculum Company presentations with business insights from renowned institutions